Paradox Concepts provides smart solutions that bring confidence to color decisions and drive sales. With over 35 years of experience in the tinting & color industry, we combine deep knowledge of ‘behind the counter’ setups with our own expertise in building future-proof customer journeys.
Inspire on the first touch point and guide the users through a typically complex process. In this section you can present your latest trend colors & inspirational imagery.
Present your full color range via animated fandecks and a classic color display. Users can also search or find your colors by name or code
The visualiser lets users restyle their own room in seconds. One tap automatically masks the selected area and applies your colors with realistic precision.
Lower thresholds in the customer journey by showing how the selected color works in various roomsets, scenes, textures or surfaces.
The first impression will ease minds.
Familiarize customers with your brand before they enter the store. A guided question flow filters the options and leads to the right product and volume in seconds.
The app connects directly to your webshop, turning color choices into instant transactions. A seamless flow from inspiration to purchase - without breaking the journey.
The app shows all retail locations with clear details guiding users to the nearest store. Because they arrive already informed and prepared, the in-store experience becomes faster & more effective
Choosing color is an emotional process. Customers need to see it in their own space to decide.
We help paint brands make that moment effortless with smart sampling — physical, digital or both.
From wet testers to digital previews, we build the right mix to drive confidence and sales.
Our Point of Sale Solutions turn the in-store journey into a clear, guided buying experience.
Digital tools support customers, empower staff, and speed up decisions.
By connecting smart in-store technology, we remove uncertainty and create effortless experiences that build trust and loyalty.
Professionals choose color on site — where precision matters.
By replacing interpretation with scientific color matching via mobile scanning tools, decisions become faster and more reliable.
The payoff: Better decisions. Trusted expertise. Proven results
